RAVIE
RAVIE is a social network allowing its users to showcase their good deeds while earning rewards.
Client
IUT d'Angoulême
Skills used
Project management, UX Design
Objective:
The purpose of the social network was to encourage young people to perform good deeds after observing a high turnover within the associations they engage with. Therefore, we decided to primarily target associations related to environmental protection.
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The challenge:
The most significant challenge was finding a way to inspire users to stay on the social network and perform as many positive actions as possible. Therefore, we aimed to gamify their user experience by offering them a monthly leaderboard that provides a reward based on their position.
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The result
After conducting research and developing our prototype, we were able to have it tested by a good number of people. This allowed us to understand that our application was intuitive and encouraged usage.
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